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Home :: Businesses and Organizations |
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Businesses and Organizations:
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Your organization has a unique story that needs to be crafted and told.Shared with current clients to continue building relationships, and told to prospects that need to understand the value only you can bring.
A strong brand communicates consistently and shortens time to a sale. When a brand is developed and launched, you'll see increased savings as you become a recognized expert and advisor. Integrating the brand through all your marketing media maximizes results.
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• Data Integrity
It comes down to relationships-- managing present and future relationships. The process starts with identifying and understanding the individuals who already appreciate what you do and how you do it--your customers and identifying what percentage of their business you share with others. Next, we create unique messages and calls to action. Finally, a drip program is executed for engaging, cultivating and measuring opportunities with clients and prospects. You get the benefit and results of those conversations by utilizing the proprietary database and system we create just for you.
- 95% access to decision makers in your market
- 85% success in identifying prospects
- How? View our Portfolio
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• Marketing Support
Your business, your story -- uniquely told. We craft your story into a brand which creates calls to action using newsletters, direct mail, tradeshows and the web. When your story is told, it showcases a unique Competitive Advantage that shortens the sales cycle, and builds both loyalty and referrals.
We spend time on the phone and on the road in focus groups. Often, participants will share insight and opportunities foreign to your organization. We listen and respond.You get the benefit and results of those conversations by utilizing the crafted messages and mechanisms that your targeted customers request.
Pohaku's Marketing Support Team has solutions available when you need them. . .
- 80% savings in time
- 70% more effective tradeshows
- 65% increase in efficiency
- How? View our Portfolio
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• Sales Support
Increase sales by increasing your sales force's time in the field with customers. Offload office responsibilities by creating web portals with branded, actionable material. Automate sales campaigns and efficiently measure responses.
- 2600 hours in savings
- 300% ROI
- How? View our Portfolio
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• Web Application Development
The first impression many of your prospects have of your organization will be based on a visit to your website. Are you first on the list when someone searches the web for the services you offer? Your website must communicate the professionalism and unique value that define your organization, and it must be easy to find when searched for.
Creating a fresh, professional website will increase sales by increasing your credibility. Creating web applications will increase your savings by adding efficiency to company procedures.
Pohaku's Web Application Development Department can. . .
- 50% increase in website hits
- 75% savings in administration through online service
- How? View our Portfolio
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Efficient design for user-friendly forms, custom and compliant presentations, email and direct mail communications that generate immediate appointments and phone calls.
- Fast Turnaround
- Targeted Designs & Messages
- Consistent with Company Branding Guidelines
- View our Portfolio
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Increasing your sales force's time in the field F2F with customers by off-loading office responsibilities.
- Web portals for ordering branded, compliant collateral
- Seminar invitations and prospect lists
- Newsletter development and deployment
- View our Portfolio
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With the average agent/broker being 58 years old, recruiting new brokers, creating succession plans and opening new territories in new segments becomes key.
- Multicultural recruiting
- Branding & Marketing Materials for Recruitment
- Multi-touch campaigns for identifying, developing and tracking potential recruits
- How?
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